Lowe’s Annual Report

Typography 4 | Spring 2021

Annual reports are one of the most typographic heavy items a designer can work on, thus this project is a fitting end to our four typography courses. I have been a fan on Lowe’s clean identity, and designing an annual report for them was a joy. My research stretched back to as far as their annual reports are available digitally, into the 1960’s. 2021 is an anniversary year for the company and I decided to celebrate that with the report’s theme.